The importance of social networks in China as a marketing channel is steadily growing – especially for European companies. Differences in culture and structure, though, make the market difficult to access.
More than 457 million people in China use the Internet – representing the world's largest number of Internet users within a single country. Many go on the Internet at one of the country's more than 130,000 registered cyber cafes. Read more...
Tags: social media, soci, QZone, china, mobile, studie, internet usage survey
