Prof. Marc Drüner
Prof. Dr. Marc Drüner has been the managing partner of trommsdorff + drüner, innovation + marketing consultants GmbH (t+d) since 1999, and holds the Professorship for Marketing and Innovation at the Steinbeis University of Berlin, the largest private German university.
In the context of his research and consultancy projects he addresses the development and marketing of innovation, the formation of trends, as well as the importance of the new media – particularly social media. Of particular importance to him is the understanding of networking and the merging of different spheres of life from the perspective of consumers and the business models resulting from this.
Marc Drüner is active in countless advisory boards and committees and regularly publishes on innovation marketing and media subjects.
